Matthew Weiner of Mad Men on entertainment culture in 2010

Q.

Matthew Weiner Mad Men

Are you able to enjoy the culture of 2010, or are you always on the lookout for stories for your show?

A. No, no, no. First of all, half the stuff I tell you comes from right now. And one of the great things about the show is that people share their stories with me, and I just say, “That’s mine.” [laughs] My job as an artist is to channel the feelings I have about society right now, these are the things I’m feeling about our isolation, about our ambiguous relationship with materialism, about failure, about our declining self-esteem. About our attitude towards change and technology. These are things I’m feeling every day, that I put into the show.

The other aspects of things that are going on in entertainment right now are frustrating to me. I’ve been very disappointed with whatever has happened to the business model that has made the movies so incredibly unattractive to me. I’m so starved for things, for any kind of entertainment. The Oscar things are coming out right now – maybe they saved everything good for right then and there. But it’s been a bummer. It’s a bummer to see movie after movie where so many talented people get together and so much money is spent, and they’re just bland, lifeless, familiar, fake. I’m not a superhero, it’s not one of my interests. It’s O.K. for it to be a fraction of the entertainment that’s out there, but it can’t be everything. And I have four little boys so I’m seeing everything. And they’re tired of going to the movies.

Read the whole interview here.