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Let them drink Coke

Andy Warhol never knew it but his charming insight, the one posted below, suggests a time when the gulf between the rich and the poor in America was nowhere near as wide as it is today. It was most likely a time when those of us who were less well-off never thought to despise the rich. They were closer to us.

Sad, really, when I think about it.

What’s great about this country is that America started the tradition where the richest consumers buy essentially the same things as the poorest. You can be watching TV and see Coca-Cola, and you know that the President drinks Coke, Liz Taylor drinks Coke, and just think, you can drink Coke, too. A Coke is a Coke and no amount of money can get you a better Coke than the one the bum on the corner is drinking. All the Cokes are the same and all the Cokes are good. Liz Taylor knows it, the President knows it, the bum knows it, and you know it.


Quote found on Daring Fireball.

Musical interlude: tUnE-yArDs

Marshall McLuhan questioning assumptions